Gothenburg is well-experienced in hosting major international meetings and provides a multitude of unique attractions as well as customary metropolitan advantages. Yet still there is genuine small town atmosphere and easiness. An ultimate combination.
Visiting guests are treated to incomparable experiences while organisation and management are dramatically simplified. Sweden also enjoys a stable political, economic and social environment.
Gothenburg is a friendly city with an open and hospitable atmosphere. Experiences of large international events have given the police the know-how required to work professionally with security issues. Adding to the feeling of security is also the fact that the general population speaks English, so visitors can rely on being understood in most situations.
Gothenburg is a big city with a large business community, universities, culture, sports and events. However, there is a small-town atmosphere with a unique cooperation and joint vision between politicians, the business community and the universities. This is known as the “Spirit of Gothenburg”. Thanks to flat hierarchies the communication ways are short. This means decisions and agreements easily can be made – a feature of great importance, especially when it comes to arranging large-scale events.
Lennart Johansson,